TikTok Shop’s holiday campaign runs 11 to 30 November, and US shoppers can now return eligible orders at about 10,000 Happy Returns locations.
Whether Facebook still matters for brands, judged on reach and usage figures from Ofcom and global survey data rather than on how it feels.
TikTok unveiled Buy Direct checkout, a Shopping Assistant agent and a US ad network across 400,000 apps at Advertising Week New York.
In our 39,858-post LinkedIn study, posts with no hashtags earn about 5% more reactions and comments than the typical post, one to three hashtags 18% less.
TikTok’s UK agency lead says finance, B2B and automotive brands fit the platform, citing more than 30 million monthly UK users.
Meta’s new creator white paper cites IPA data putting creators at a long-term ROI index of 151 against 99 short term, and sets out five moves for brands.
TikTok’s newsroom spotlights creators’ Halloween destinations and tells users they can book tours and events directly through TikTok GO.
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The creator economy as a business, not a hobby.
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